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Kelser Press

By: Kelser Press on July 30th, 2020

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Press Release: Kelser and Fitbit Support Special Olympics Glastonbury

News | Press Release

Event info

Date: Wednesday, August 5, 2020 (rescheduled from Aug. 4 due to weather)
Time: 7:00 p.m. event start; approx. 7:30 p.m. Kelser/Fitbit donation, media interviews to follow
Location: Outside of Glastonbury Community Center, 300 Welles St, Glastonbury
COVID-19 protocol: Masks, 6ft physical distance


Press release

Kelser Corporation and Fitbit Donate Fitness Trackers to Special Olympics Glastonbury Track & Field Team

20 Special Olympics track athletes ranging in age from 8-43 will receive devices at Aug 4 event

GLASTONBURY, CONN.—With competition and practice on hold due to the COVID-19 pandemic, Special Olympics Glastonbury track and field athletes will get a new gadget to help maintain training.

Kelser Corporation, an IT managed service provider in Glastonbury, held a steps competition among employees in the spring. The winner, Marketing Manager Lisa Carroll—who logged 1 million steps during the months of April and May got to make a donation to a charity of her choice and decided to support local Special Olympics Glastonbury athletes during the pandemic shutdown.

“Every year, our company participates in fundraisers with an athletic component, and the pandemic this year has really shed light on the importance of the community aspect of fitness,” says Carroll. “With the Special Olympics Summer Games on hold, I wanted to help local Special Olympics athletes get through this time and keep training.”

Kelser Corporation shared the idea with Fitbit, which partnered with the local company to provide a total of 20 Fitbit Inspire™ and Fitbit Inspire HR™ fitness trackers for all 20 Special Olympics Glastonbury track and field athletes, who compete at different age levels, ranging from 8-year-olds to adults. The athletes have been training virtually since last spring and it’s unclear when competition and training will resume in person.

“The comradery and community of Special Olympics makes staying in shape a joyful experience for our athletes,” says Tina Yenkner, a former teacher in Glastonbury and local coordinator for Special Olympics. “Obviously, being together in a meaningful way is difficult right now. These fitness trackers will help our athletes monitor their stats and compare numbers. It will help them feel a little more connected to one another—as well as their own bodies and workouts—as we weather this pandemic.”

The Fitbits will be presented at an event the evening of August 5 outside of the Glastonbury Community Center which was already scheduled for the retirement of Victor Birch, a Special Olympics Unified Sports basketball coach who is relocating. Athletes and parents will be available for interviews at the socially distant, outdoor event with masks.


Media contact                                                                                            

Jason Simms
Simms PR
860-661-2350 (call/text)


About Special Olympics Glastonbury

Special Olympics Glastonbury is an accredited Special Olympics Connecticut (SOCT) Local Program that for over 30 years has recruited, registered and trained individuals with intellectual disabilities in Special Olympics sports to prepare them for competitions.

The mission of Special Olympics is to provide year-round sports training and athletic competition in a variety of Olympic-type sports for children and adults with intellectual disabilities, giving them continuing opportunities to develop physical fitness, demonstrate courage, experience joy and participate in a sharing of gifts, skills and friendship with their families, other Special Olympics athletes and the community.


About Kelser Corporation and the Kelser Foundation

Since 1981, Kelser Corporation has helped organizations achieve their goals through technology. Based in Glastonbury, Kelser is proud to assist a wide variety of organizations in the Northeast—including some of the largest companies in Connecticut—in using technology to move their businesses forward. Kelser’s experienced team of technology consultants understand their clients’ businesses as deeply as the products and services Kelser provides. The result is technology that works on behalf of businesses, not the other way around.

In 2011, the Kelser Foundation was created to formalize the company's volunteering and philanthropic activities. This year, Kelser topped $1 million in total funds raised for charities, in addition to countless clothing and food donations and volunteer hours. The Kelser team was the top fundraiser for Special Olympics Connecticut at last year’s Coventry Lake Penguin Plunge. Kelser has been a sponsor of the Travelers Championship for over 25 years and hosts its own Kelser Charity Challenge golf tournament supporting the Hospital For Special Care’s Center For Cognitive Health, currently scheduled for September 20, 2021.

More information: https://www.kelsercorp.com/kelser-foundation/


About Fitbit

Fitbit’s vision is to make the world healthier, using more than a decade of leadership building health & fitness experiences consumers love. At Fitbit, we’re focused on removing barriers to global health by making the ability to improve your health more accessible through a range of affordable, cross-platform devices so anyone around the world can choose something that fits their needs and price range.

Fitbit Inspire is our most affordable fitness tracker at $69.95 (USD), with essential health and fitness features including all-day automatic activity, exercise and sleep tracking, goal celebrations, Reminders to Move and more, with up to 5 days of battery life. With a modern, minimalist, comfortable and swimproof design plus options to personalize to your own style, Inspire is an approachable tool to help keep you motivated while developing healthy habits. See more information on the Fitbit website here.

Fitbit Inspire HR™ is an easy-to-use, stylish fitness tracker that helps you build healthy habits with 24/7 heart rate tracking, 15+ goal-based exercise modes, Sleep Stages and up to 5 days of battery life for day-to-night wear – all at an approachable price. With a modern, minimalist, comfortable and swimproof design plus options to personalize to your own style, Inspire HR offers more features for less at $99.95 (USD) and helps motivate you to achieve a healthier lifestyle. See more information on the Fitbit website here.


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